What is Deco CMS?
Deco CMS is an open-source digital experience platform designed for enterprise brands. It combines senior engineering, AI agents, and proprietary software to operate websites, apps, and storefronts. The platform is unique because it charges based on results—specifically, incremental revenue generated through its optimizations. This outcome-based pricing model ensures alignment with client success.
Key features include a visual editor with locked design system tokens, allowing marketing teams to modify content without breaking brand guidelines. AI agents handle repetitive tasks like product recommendations and A/B testing, which have shown a +10% revenue increase in key categories. The platform supports headless storefronts, native commerce apps, and integrations with ERP, OMS, CRM, and payment systems. It also provides real-time monitoring of Core Web Vitals, error tracking, and funnel health.
Deco CMS can be self-hosted on your infrastructure or operated by Deco. It includes a centralized agent workspace with context, permissions, auditing, and cost tracking. Use cases range from full-site management to specific services like diagnostics, automation, and AI-powered sales agents. The platform is particularly beneficial for large retailers and brands seeking to improve conversion rates, SEO visibility, and operational efficiency without upfront costs.
Technical highlights: open-source codebase, Git-backed version control, A/B testing in production, and AI agents that run autonomously. The platform is designed for high-volume traffic and ensures data integrity for decision-making. With Deco CMS, you pay only for the results delivered, making it a low-risk investment for digital experience optimization.
Use Cases
Key Features
visual editor with locked design tokens AI powered A/B testing headless storefront support native commerce apps real time Core Web Vitals monitoring error tracking and funnel health centralized agent workspace outcome based pricing model self hosted or managed deployment ERP/OMS/CRM integrationsWho is it for?
enterprise brands, marketing teams, senior engineers, e, commerce managers, digital experience teams, IT operations, product managers
